Raising money for your work in Haiti is a lot of work. We make it easier with our resources.
Singing Rooster’s Publicity Resources will save you time
- Add brochures, tent cards, stationery, to wholesale orders. After login, find at the bottom of 1-page quick shop or on our marketing page.
- 1/2 sheet flyer (MS word template – add logo, words)
- Farmer to Table Prezi : use online or download & use offline
- Singing Rooster’s Power Point (created a couple years ago) is a good starting point to present ideas to your supporters.
- Singing Rooster’s high resolution photos for print (please cite & link to Singing Rooster)
- Checklist for Event Planning (MS Word doc)
- Ten Steps to a successful fundraiser (MS Word doc)
- Make use of online fundraising resources like online invitations
Copy/paste the following images and or text to your social media, website or enews.
Our only request: link back to www.singingrooster.org (we get better google ranking!)
Introduce your group to Singing Rooster :
(Name of your org) has working in Haiti since (date). Our mission is to….
We use and sell Haitian coffee because it’s a win-win: it supports Haiti’s economy AND w’re raising money for (clean water, books, medicine, food). We’ve raised OVER $ so far JUST by drinking coffee. Moreover, we buy coffee from Singing Rooster.org — a wonderful nonprofit doing great work in Haiti who exceeds principles of fair trade.
Another Good Introduction:
We’re partnering with Singing Rooster — a champion of Haiti’s small producers. Singing Rooster offers an opportunity to directly support vulnerable farmers, help reforest Haiti, and build rural economies, just by drinking freshly roasted, gourmet Haitian coffee.
Singing Rooster’s Haitian coffee is organically grown, hand picked, and provides economic stability for thousands. We’re helping Singing Rooster empower rural families. Your cup combines excellent taste with environmental AND social responsibility.
Better than Fair Trade : Singing Rooster exceeds every aspect of fair trade: they pay farmers a minimum of $3/lb for coffee crops & return another .50 cents from sales.
They use proceeds to help farmers with agriculture improvements, business management, and replanting Haiti’s deforested lands with tens of thousands of coffee and cacao (chocolate) trees.
When they wholesale it to us & we retail for $9.80 or higher– and we put our funds towards outreach in Haiti – Haiti gets a whopping 66% from every sale!
Job Stability : 70% of Haitians are unemployed; sustainable jobs are required for autonomy. Haiti’s potential as a self-sustaining country rests, in part, with economic development: job creation, product improvement or design, and opening up international markets for Haitian goods like coffee, art, chocolate.
Meaningful employment is one path to autonomy, self-sustainability and dignity.
Invest in Agriculture, Haiti Prospers :
According to The World Bank, economic growth in agricultural is more than twice as effective at reducing poverty as growth in other sectors of the economy.
Coffee and cacao play important roles in Haiti’s rural economy: it provides income diversification, there are thousands of jobs in coffee and cacao, and new seedlings are environmentally essential for reforestation and soil management.
Long Lasting Impact : Buy Haitian. At great prices. Add value. Create markets. Give proceeds back to farmers. Teach business management and growth.
Autonomy is a beautiful thing.
We’re partnering with Singing Rooster — a champion of Haiti’s small producers. Singing Rooster offers coffee drinkers an opportunity to directly support vulnerable farmers, help reforest Haiti, and build rural economies, with one simple act: Drink Haitian coffee.
Haitian Chocolate: Singing Rooster’s chocolate bar line is 70% Dark, luscious chocolate, 5 flavors, ONE really important reason: Haiti’s cacao farmers win
- lemon with melt in your mouth ginger pieces
- orange crunch (toasted nibs)
- peanuts dustedw/ moringa powder
Haitian chocolate is rare and offers tasting notes of Red Fruit, Hazelnut, Jasmine, Licorice, and White Pepper.
Farmers want jobs, not handouts : They need to sell crops for premium prices, and share in retail profits (S.Rooster gives 100% back).
Singing Rooster has put over $1,000,000 so far directly into the pockets of farmers. They’ve returned another $156,000 in proceeds from coffee sales.
When we return our own proceeds to Haiti – Haiti wins big.
Haitian Coffee grows Across Haiti : Haiti is a small place – only slightly larger than Vermont. Plus, much of it is vertical: 65%. Haiti is the most mountainous nation in the Caribbean, and the highest point is Pic la Selle: 2,680 meters / 8,792 feet. What’s great about all of this? Coffee grows best high on mountain sides.
Cocoa farming has many overlaps w/ coffee agriculture: pick the crops when ripe, ferment beans from 2-8 days (a gooey, heated heap), dry well (but not too much), sort, and bag.
Similar to coffee agriculture: orchards are old, yields low, and techniques inconsistent.
Roasted Haitian Cocoa Nibs : There’s a reason why they’re all the rage. Actually, we’ve come up with several:
- Bits of roasted cocoa offer a delicious, satisfying CRUNCH with a chocolate/nutty taste
- There’s no added sugar or fat like regular chocolate chips
- Nibs are a rich source of antioxidants (flavonoids), iron, magnesium
- Singing Rooster’s nibs come from ECOCERTified organic cacao that we import and roast to perfection
- Each purchase plants an income-providing cacao tree in Haiti. In a nation where 70% are unemployed, this is significant.
Health Benefits of coffee are incredible. Nothing else comes close to providing as many antioxidants as coffee (fruits and veggies have tons of antioxidants, BUT the human body seems to absorb the most from coffee).
Does this mean we can eat less broccoli if we drink more coffee?
Reforesting Haiti: Haitians have been farming cacao and coffee for centuries. That said, few have consumed Haiti’s products.
One reason is low yields — crops are old and harvests meek. We help farmers revive their industry by planting tens of thousands of coffee and cacao seedlings.
Ditch the Angry Bird Latte : Coffee makes you happier. A study done by the National Institute of Health found that those who drink four or more cups of coffee daily were 10% less likely to be depressed than those who don’t drink coffee.
Certified Organic, Certified Fair Trade: Unlike the bulk of the world’s cacao – Haiti’s crops represent the elite: top 3% of cacao produced on Earth.
“Haitian is rich, smooth, and fruity. There’s an essence of jasmine and a surprising note of licorice.”
Ask Supporters to Take the Pledge : If just 50 households drink Haitian for one year, you’ll raise over $5000: 50 x 3 bags/month x 12 months x $3 per bag = $5,400.
In 3 years of coffee sales, the HaitiProject.org has raised over $40,000 just by selling coffee (and this .org is SMALL).
Fundraise with Haitian Goods, like coffee & chocolate : We’ve helped hundreds of nonprofits to raise thousands. By fundraising with Singing Rooster’s farm-direct Haitian goods, you’re getting quality products people want (80% of adults drink coffee) and who doesn’t love chocolate and art?
More than that, Haiti’s small producers win — we work shoulder to shoulder w/ our producer partners, buy goods for much higher than fair trade, and return 100% of our own proceeds to build better businesses (autonomy).
Great text and logos to use to link back to Singing Rooster’s website:
Singing Rooster is a social enterprise nonprofit who means business. We partner with the Rooster to support Haiti’s small producers, reforest Haiti & build rural economies by buying Haitian coffee, Haitian art and Haitian chocolate
If you’re a non-profit, school, charity, parents adopting kids, Singing Rooster offers a unique fund raiser with our AWESOME tasting but rare Haitian Mountain Blue coffee, Haitian chocolate & Haitian art. Buy Haitian products wholesale to raise money at your own fundraising events.
We’ve helped hundreds to raise THOUSANDS.
Singing Rooster is a social enterprise nonprofit who means business. Help us support Haiti’s producers, reforest Haiti & build rural economies with one simple act: use Haitian (coffee, cocoa, art) at your next fundraiser.
Learn how fund raising with Haitian products can raise money for your organization. (Hint: you buy coffee at wholesale prices & retail).