You’re wasting your time if you don’t have a GREAT game plan for getting folks to show up. Publicity is so important, we’ve created Publicity Templates for fundraising events. This is your first (and biggest) task. Start on this first — then keep at it.
Count to 4
Fundraising is a lot of work. Less is more. Concentrate efforts on 4 fundraisers or less annually & promote them like the girl scouts (the cookies are here). We have many ideas below to inspire you.
Set up a Monthly Coffee Cart
- 80% of adults drink and will spend $300 a year on coffee — why not Haitian?
- Get folks to pledge / sign up to drink Haitian (for a year?).
- Distribute bags via a coffee cart / table on the first Sunday of the month. Too often? How about first 2 Sundays every quarter! At the office, put monthly coffee in the break room for pickup.
- Set and post a concrete goal for money raised. Track progress, share photos, stories.
Do a Bake Sale right
Hold a raffle for best pie or hold a cooking demonstration (Haitian rice pudding? avocado ice cream?) Have fun, but no need to re-invent the wheel : we’re practical & there’s nothing wrong with a great bake sale. Involve attendees :
Hold a jelly bean tasting competition — collect entrance fees, blindfold participants, give winner 1/3rd of the pot (or bragging rights — whichever is preferred. Let bystanders play.
- juicy pair
- toasted marshmallow
- green apple
- buttered popcorn
Use Pre-existing Events
Chances are great your organization (or sister organization) has pre-established fundraisers. Capitalize on them by simply adding Haitian coffee, chocolate & art to the lineup.
Ask other kindred spirits to add coffee sales on your behalf to a pre-existing event (think Rotary Club).
One of the Rooster’s best customers is a school in CA –kids sell coffee during halftime & raise $10,000 annually.
Harvest the energy of children : Whoever said “Youth is wasted on the young;” was genius. Talk with energetic teachers. School children make great coffee ambassadors & can spread the word about your work in the community quickly.
Schools are great places to sell coffee or chocolate in mass quantities : concerts, theater & sporting events.
Work towards a concrete amount for something specific: providing Haitian kids with drinking water.
Hold a Gift Basket Building Event
Organize a gift basket building event for thanksgiving (that hostess works long hours!), Christmas, Valentine’s day or Mother’s day… all are perfect holidays to celebrate.
- offer several different baskets at various price points & sizes — from a pretty cardboard box or paper bag to Singing Rooster’s metal bowl
- coffee & chocolate bars are perfect building materials
- we have a BIG variety of small metal ornaments
- a hand embroidered card adds the perfect touch
- items produced by Haitians you know
Provide cellophane & bows. Sell cookies, coffee & chocolate. Raffle one basket filled w/ goodies.
Honor Haiti once a year through a special fundraiser breakfast of spaghetti, ketchup, boiled eggs, and toast. Oh yeah, have coffee available for sale & charge for the meal. And yes, you can go old skool with pancakes and bacon… whatever makes sense.
Invite local Haitians to speak about his or her hometown and the importance of economic development in Haiti.
Ideal dates? January 12th, Shrove Tuesday / Karnival, Mother’s Day
Baby it’s Cold Outside: Recycled Art Contest… game nights… more
Tap into the crafty & throw a recycled art contest. Announce in advance (so folks can save bags, materials), give examples, categories, set a date. Ask people to share ideas and have “advisors” on site offering encouragement.
Sell desserts, coffee, auction art. Exhibit final products to panel of judges. Example categories:
- Most useful
- Most creative
- Most artistic (in a fine arts kind of way)
- Most surprising (wow, that’s a coffee bag?)
- Fan favorite (all attendees get a vote)
- completed at home
Game Night : Hold a game night the same evening as the recycled art contest for spectators not making art.
Hold a Haitian crafts & coffee sale during the event – award winners crafts and coffee. Have sweets for sale for the “break” period. Have a running slide show detailing your work in Haiti.
Valentine’s Day Dance : Bring back the art of slow dancing & hold a dance! Offer lessons on the fox trot, swing or waltz! Sell Haitian chocolate themed desserts – send folks home with bars of chocolate & coffee.
You’ll earn kisses & cocoa farmers earn a living. Win-win.
March Madness : Host your own basketball tourney :
Get people together for an afternoon of fun. Supporters sponsor courts, local businesses donate prizes. Have iced coffee & deserts available for purchase.
Farmer’s Market : Ask your favorite local farmer’s market vendor (bakery?) to sell Haitian coffee and chocolate on your behalf.
If you’re a non-profit, school, charity, parents adopting kids, Singing Rooster offers a unique fund raiser with our AWESOME tasting but rare Haitian Mountain Blue coffee, Haitian chocolate & Haitian art. Buy Haitian products wholesale to raise money at your own fundraising events. We’ve helped hundreds to raise THOUSANDS.
Singing Rooster is a social enterprise nonprofit who means business. Help us support Haiti’s producers, reforest Haiti & build rural economies with one simple act: use Haitian (coffee, cocoa, art) at your next fundraiser.
Learn how fund raising with Haitian products will help raise money for your organization. (Hint: you buy coffee at wholesale prices & retail to supporters)