On Earth Day, we raised $4000 to help farmers build a coffee seedling nursery in Haiti– farmers had had already raised $4000 through coffee sales.
Although that specific fundraising campaign is over, we’re always collecting money for seedlings.
A coffee seedling nursery provides farmers with valuable income AND coffee trees promote reforestation in a country with less than 5% coverage.
Combined, their hard earned $4,000 with the Rooster’s $4,000 in donations provided greater incomes and promoted reforestation efforts:
- Coffee trees have a perfect root structure for holding delicate mountain soil in place: horizontal roots stretch for meters.
- Since coffee provides income, they won’t be cut down for firewood.
- Coffee trees thrive in the shade of larger trees, and therefore they serve as protectors of the forest (shade trees won’t be cut down either).
100% of all dollars went directly towards building a coffee seedling nursery, which produced over 32,000 seedlings.
$10 = 40 seedlings, which grow into earth-stabilizing and productive trees for 20 years.
32,000 coffee trees generate:
- over 640,000 pounds of coffee across a 20-year period
- over $2,200,000 in farmer income
- soil stability, which improves watersheds & water availability
- protection of taller, old-growth trees
- tens of thousands of jobs
- dignity/autonomy – farmers want meaningful employment