We’re Singing Rooster — a social enterprise nonprofit who means business since 2009. Support Haiti’s small producers, reforest Haiti & build rural economies with one simple act: buy Haitian coffee, art, chocolate directly from producers through Singing Rooster.
Singing Rooster works with small producers across Haiti. We exceed fair trade prices for crops and return 100% of proceeds from our own sales back to farmer communities in the form of agricultural, small business management, and entrepreneurial development activities.
Many claim to work shoulder-to-shoulder with producers — most are exaggerations or plain fabrications.
Transparency sorts through labels and tales. Learn more about Singing Rooster’s work with Haiti’s small coffee & cacao producers –>
About Haitian coffee — Haiti is a small place – only slightly larger than Vermont. Plus, much of it is vertical: 65%. Haiti is the most mountainous nation in the Caribbean.
Coffee Trees Thrive in Haiti : Mountains aren’t good for most agriculture, but they’re IDEAL for coffee; coffee trees thrive in moist but well-drained soil at high altitudes. The higher the altitude, the bigger/harder the bean, the better the coffee.
Coffee = Income + Environmentally Essential Because coffee trees are water-intensive, they grow best in shade. Fruit trees provide ideal canopies because it’s an additional food source. Moreover, coffee plays an important role in the reforestation of Haiti.
Farmer Owned Co-ops : Although small, Roosters are tenacious. We’re quickly building a network with small-scale farmer cooperatives; we source coffee and now cocoa from all major regions in Haiti.
( brief ) History of Haitian Coffee Gabriel de Clieu brought coffee seedlings to Martinique around 1720. Those sprouts flourished, and 50 years later there were 18,000 coffee trees enabling Jesuits to spread cultivation to Haiti, Mexico and other Caribbean Islands.
Because of the world’s taste for coffee, French colonial plantations relied heavily on African slave laborers. In 1788, Haiti supplied half the world’s coffee.
Revolution : Dreadful slave conditions and brutality resulted in the first successful slave revolution in 1804. After independence, coffee remained one of Haiti’s major export crops, peaking around 1850. In the 1940’s Haiti’s coffee sector made a brief comeback where in 1949, Haiti was the third largest coffee exporter in the world. Thereafter, like before, coffee production and exportation made rapid declines.
Since 1950, Haitian coffee, once again, has been forgotten for many reasons:
Political instability / the brutal dictatorship of the Duvalier years, 1957-1986, brought about economic demise - including coffee exports.
Like many countries, after the collapse of the International Coffee Agreement in 1989, coffee production fell with the onset of low market prices.
During the U.S. embargo in the 1990s, many farmers burned coffee trees to make charcoal (Haitians buy charcoal at the market to use as cooking fuel).
Decades of political unrest and government corruption made farmers too afraid to come down from the mountains to sell crops.
Between 2000 and 2001, worldwide oversupply caused coffee prices to drop to their lowest levels in 100 years.
Over time, Haitian farmers lost skills needed to grow, harvest, and process coffee, and Brazil eventually cornered regional markets, aided by modern facilities.
In spite of near collapse, coffee continues as a backbone of Haiti’s economy; Haitians have a resiliency to weather, corruption and political unrest.
Read more on Why is Haiti so Poor?